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Are there any limitations in regards to traditional demand-side targeting techniques across this exchange?

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by in $ADS - (English)
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by proph151music (2.1k points)
One of the reasons Alkimi Exchange is so excited about being built on the Hypergraph is the interoperability with existing data schemas.  Alkimi Exchange will be operating using Open RTB 2.5 allowing us to support existing targeting functionality used by the demand side today.
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